Women’s Oud Fragrance Trends to Watch This Year

25+ Must-Try Oud Fragrances & Perfume Trends for 2025

If you’re a fragrance lover, 2025 is shaping up to be a scent-sational year. From the deep, luxurious notes of oud perfumes to fresh, forward-thinking innovations in perfume trends, now’s the perfect moment to refresh your fragrance wardrobe. Whether you’re drawn to smoky, spicy ouds or niche gourmand creations, this guide has something for every scent seeker.

Trending Oud Fragrances to Try in 2025

Oud—an ancient resinous wood known for its rich and intense aroma—is having a major moment in 2025. These standout fragrances are redefining how we wear oud.

• Creed Oud Zarian: A regal oud featuring warm amber and smoky woods.
• Tom Ford Oud Voyager: Earthy, mysterious, and classically masculine.
• Nishane Oudous Lux Solis: An exotic fusion of spice and sweetness.
• BDK Nectar Oud: Floral meets depth in this sensual elixir.
• Initio Oud for Greatness: Magnetic and powerfully aromatic—perfect for bold personalities.
• Maison Crivelli Oud Cadenza: Innovative and layered, this one will steal your senses.

More Oud Fragrances for Your Collection

Can’t get enough of oud? Here are must-try classics and niche options that elevate your fragrance game:

• Maison Crivelli Oud Maracuja
• Maison Francis Kurkdjian Oud Silk Mood
• Byredo Mumbai Noise
• Diptyque Oud Palao
• Penhaligon’s Halfeti
• Guerlain Oud Nude & Cherry Oud
• Juliette Has A Gun Another Oud
• Jo Malone London Oud & Bergamot
• Killian Paris Musk Oud
• Cra-Yon Sand Service
• Lancôme Ôud Bouquet
• Atkinsons The Other Side of Oud
• Dior Oud Ispahan
• Louis Vuitton Ombre Nomade
• Tom Ford Oud Wood
• Acqua di Parma Oud
• Initio Parfums Oud for Greatness
• Hermès Hermessence Oud Alezan

The Biggest Perfume Trends for 2025

Beyond oud, perfume trends are going bold, nostalgic, and a little weird (in the best way). Here’s what’s capturing our noses this year:

1. Cozy Vibes

Think comforting scents like Liis Choux Choux and The Maker Dream—hugs in a bottle.

2. Nature Influences

Eauso Vert Dos Mil Años and Frédéric Malle Synthetic Jungle bring forest and herbal notes to life.

3. Savory Notes

Fragrance goes umami with Elorea JANG (장) and Snif Slice Society.

4. The Next Gen

Fun and accessible scents like DAISE Fragrance Body Mist and Marc Jacobs Daisy Love Glow target Gen Z wearers.

5. The New Gourmand

Sweet meets sophistication with BORNTOSTANDOUT Angels’ Powder and Kayali Yum Boujee Marshmallow | 81.

6. Scent-Maxxing

Layer everything—from body lotion to mist—with picks like Nécessaire The Body Lotion Olibanum and Sol de Janeiro Cheirosa 71.

7. More Branded Scents

Brands like Ranavat and Merit are taking on the fragrance world with intentionality and storytelling.

8. The Extrait Era

Intense, longer-lasting extraits like Viktor & Rolf Flowerbomb Extreme and Burberry Her Intense are the new standard.

9. The Return of the Fruity Floral

Phlur Golden Rule and Chloé Atelier des Fleurs Néroli revive this beloved category with a modern twist.

The Premium Perfume Experience

Luxe fragrances aren’t just perfumes—they’re full-on experiences. Explore elevated options like Jo Malone London Oud & Bergamot Cologne Intense and Maison Francis Kurkdjian Oud Satin Mood for ultimate indulgence.

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FAQs

What is oud in perfume?

Oud, also known as agarwood, is a resinous heartwood known for its rich, woody, and aromatic scent, often used in high-end perfumes.

Why is oud so popular in 2025?

Oud is trending thanks to its luxurious, complex profile and its versatility in blending with both traditional and modern notes.

Are fruity florals making a comeback?

Yes! With modern takes like Phlur’s Golden Rule, fruity florals are returning in more sophisticated and wearable forms.

What are gourmand fragrances?

Gourmand fragrances contain edible sweet notes like vanilla, marshmallow, caramel, and more—designed to evoke delicious treats.

How can I layer my fragrance for maximum impact?

Use complementary scented products like body lotions and mists before applying perfume to enhance longevity and complexity.